Top 5 Beauty Retail Apps on iOS in Romania: Q4 2022

In Q4 2022, the top beauty retail apps on iOS in Romania displayed diverse performance metrics, with notable trends in downloads and active users.

Notino: profumi e cosmetici saw a significant spike in weekly downloads, peaking at over 10K in the week of December 5. Active users followed a similar trend, reaching approximately 13.6K in the same week.

Sephora – Beauty,Makeup,Parfum maintained a consistent download rate throughout the quarter, peaking at around 4.2K in the final week of December.

Douglas Parfumerie & Cosmetice experienced a gradual increase in downloads, with a notable rise to 2.9K in the week of December 12.

BEAUTY BAY had a modest increase in both downloads and active users, with downloads reaching 81 in early November and active users peaking at 205 in the last week of November.

Superdrug - Beauty and Health showed a slow but steady trend in downloads, with a maximum of 47 in early November. Active users for Superdrug - Beauty and Health also peaked at 47 during the same period.

These insights are derived from data provided by Sensor Tower. For more detailed information and additional insights, visit Sensor Tower.